Cook, Compete, and Celebrate the Chaos of Indian Cuisine in 3D with Niki!

Cook, Compete, and Celebrate the Chaos of Indian Cuisine in 3D with Niki!

Cook, Compete, and Celebrate the Chaos of Indian Cuisine in 3D with Niki!

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A Word From the Team

A Word From the Team

A Word From the Team

What’s cooking, Chef?

What’s cooking, Chef?

What’s cooking, Chef?

Guess what—I just inherited my Grandma’s restaurant, Magik Masala! It’s got her signature recipes, like spicy biryani and melt-in-your-mouth gulab jamuns, but I’m ready to add my own flair to the menu. Think bold new ingredients, wild twists, and a dash of creativity!

It’s your turn to take the reins: prep, cook, and serve up these dishes in record time. Keep Grandma’s legacy alive, but don’t be afraid to spice things up—literally! Can you handle the heat in the kitchen? Let’s find out!


Guess what—I just inherited my Grandma’s restaurant, Magik Masala! It’s got her signature recipes, like spicy biryani and melt-in-your-mouth gulab jamuns, but I’m ready to add my own flair to the menu. Think bold new ingredients, wild twists, and a dash of creativity!

It’s your turn to take the reins: prep, cook, and serve up these dishes in record time. Keep Grandma’s legacy alive, but don’t be afraid to spice things up—literally! Can you handle the heat in the kitchen? Let’s find out!


Guess what—I just inherited my Grandma’s restaurant, Magik Masala! It’s got her signature recipes, like spicy biryani and melt-in-your-mouth gulab jamuns, but I’m ready to add my own flair to the menu. Think bold new ingredients, wild twists, and a dash of creativity!

It’s your turn to take the reins: prep, cook, and serve up these dishes in record time. Keep Grandma’s legacy alive, but don’t be afraid to spice things up—literally! Can you handle the heat in the kitchen? Let’s find out!


Step into the chaos of Magik Masala, a fast-paced cooking game where players race against time to prepare mouthwatering Asian dishes

Step into the chaos of Magik Masala, a fast-paced cooking game where players race against time to prepare mouthwatering Asian dishes

Step into the chaos of Magik Masala, a fast-paced cooking game where players race against time to prepare mouthwatering Asian dishes

Key Features

Multiplayer Cooperative

Play solo or team up with friends to manage an upscale Indian restaurant, tackling exciting cooking and service challenges in real-time

AI-Driven Challenges

Adapt to real-time shifts in customer preferences, kitchen conditions, and festive events, powered by generative AI for a lifelike restaurant experience.

Stunning Architecture

Explore intricately designed palace settings inspired by India's most iconic landmarks, immersing players in the beauty of Indian art and design.

Family-Friendly and Inclusive Fun

Designed for players of all ages and backgrounds, Magik Masala combines educational storytelling with high-energy gameplay.

Engaging Cultural Narratives

Experience interactive stories highlighting Indian festivals, traditions, and regional cuisines, creating a deeper connection to India’s heritage.

Expandable to Other Cultures

Future updates will allow players to explore cuisines and cultures from other Asian countries, broadening the scope of cultural learning and culinary adventure.

The Problem: Misunderstood Indian Cuisine & Culture

The Problem: Misunderstood Indian Cuisine & Culture

In the U.S. and other parts of the world, Indian cuisine and culture face damaging stereotypes:

  • "Too spicy, too messy": Indian food is often dismissed as overly spicy or greasy, leading to bullying of Indian-American children over their traditional meals.

  • Media misrepresentation: India is frequently reduced to images of slums and poverty, overlooking its rich cultural heritage, stunning palaces, and culinary sophistication.

  • Cultural misrepresentation: Misappropriated or misunderstood Indian traditions create confusion and a lack of respect for their significance, especially for Indian-American children navigating dual identities.

These stereotypes alienate Indian-Americans from their heritage, diminishing cultural pride and understanding.

In the U.S. and other parts of the world, Indian cuisine and culture face damaging stereotypes:

  • "Too spicy, too messy": Indian food is often dismissed as overly spicy or greasy, leading to bullying of Indian-American children over their traditional meals.

  • Media misrepresentation: India is frequently reduced to images of slums and poverty, overlooking its rich cultural heritage, stunning palaces, and culinary sophistication.

  • Cultural misrepresentation: Misappropriated or misunderstood Indian traditions create confusion and a lack of respect for their significance, especially for Indian-American children navigating dual identities.

These stereotypes alienate Indian-Americans from their heritage, diminishing cultural pride and understanding.

Our Solution:
Transform Perceptions with Magik Masala

Our Solution:
Transform Perceptions with Magik Masala

Our Solution:
Transform Perceptions with Magik Masala

Magik Masala is a 3D co-op cooking game designed to:

  • Showcase Elegance: Highlight Indian culture through luxurious dining experiences set in intricately designed palace settings.

  • Educate with Generative AI: Offer personalized gameplay where players can create custom recipes, design unique palace spaces, and explore dynamic, evolving levels.

  • Foster Cultural Pride: Celebrate the diversity and richness of Indian cuisine, helping Indian-American children reconnect with their heritage.

  • Bridge Cultural Gaps: Provide non-Indian players an authentic and engaging way to experience and appreciate India’s culture.

Through immersive gameplay and AI-driven features, Magik Masala educates, entertains, and elevates the perception of Indian culture globally.

Magik Masala is a 3D co-op cooking game designed to:

  • Showcase Elegance: Highlight Indian culture through luxurious dining experiences set in intricately designed palace settings.

  • Educate with Generative AI: Offer personalized gameplay where players can create custom recipes, design unique palace spaces, and explore dynamic, evolving levels.

  • Foster Cultural Pride: Celebrate the diversity and richness of Indian cuisine, helping Indian-American children reconnect with their heritage.

  • Bridge Cultural Gaps: Provide non-Indian players an authentic and engaging way to experience and appreciate India’s culture.

Through immersive gameplay and AI-driven features, Magik Masala educates, entertains, and elevates the perception of Indian culture globally.

Join the magik

Join the magik

Be Among the First to Taste the MagiK!

Be Among the First to Taste the MagiK!

Be Among the First to Taste the MagiK!

The Team Behind the Magik

The Team Behind the Magik

Magik Masala is brought to life by a dynamic team of three co-founders, each with a unique blend of technical expertise and creative artistry.

Magik Masala is brought to life by a dynamic team of three co-founders, each with a unique blend of technical expertise and creative artistry.

Sarah Ann Gonzales

Sarah Ann Gonzales, Creative Director, merges her expertise in illustration, graphic design, and 3D animation with her Filipino roots to craft captivating characters and promote the game's luxurious aesthetic. Together, they aim to redefine cultural representation in gaming with Magik Masala

Sarah Ann Gonzales, Creative Director, merges her expertise in illustration, graphic design, and 3D animation with her Filipino roots to craft captivating characters and promote the game's luxurious aesthetic. Together, they aim to redefine cultural representation in gaming with Magik Masala

Anisha Jain

Anisha Jain, founder of sheroar LLC and Magik Masala, is a Senior Software Engineer with a proven track record at Tesla and Lyft. She combines her technical expertise, research experience with OpenAI and GPT-4, academic achievements from Stanford, Carnegie Mellon, and Cornell, and a passion for storytelling to lead the project with a culturally rich and innovative vision.

Anisha Jain, founder of sheroar LLC and Magik Masala, is a Senior Software Engineer with a proven track record at Tesla and Lyft. She combines her technical expertise, research experience with OpenAI and GPT-4, academic achievements from Stanford, Carnegie Mellon, and Cornell, and a passion for storytelling to lead the project with a culturally rich and innovative vision.

Nivedha Karthikeyan

Nivedha Karthikeyan, co-founder, combines her experience as a technical product manager at Cisco and her skills in generative art and multimedia design to bring innovative visuals and a deep connection to South Indian heritage to the game.

Nivedha Karthikeyan, co-founder, combines her experience as a technical product manager at Cisco and her skills in generative art and multimedia design to bring innovative visuals and a deep connection to South Indian heritage to the game.

Will be Available On

Will be Available On